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Old 13th June 2008, 10:06am   #1
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Samsung Viral Ad

Suddenly I'm interested in Football




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Old 13th June 2008, 11:18am   #2
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Re: Samsung Viral Ad

We banned some spambot for posting this the other day.

Shite ad as far as viral ads go.
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Old 13th June 2008, 11:21am   #3
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Re: Samsung Viral Ad

that advert has no relevance to anything
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Old 13th June 2008, 1:17pm   #4
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Re: Samsung Viral Ad

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Originally Posted by Exit_W0unds View Post
that advert has no relevance to anything
Apart from the fact that Chris Kamara is a well known football commentator/pundit, the girls on the television have footballs and are juggling them. Oh, and Samsung are a sponsor of the Euro 2008 football tournament that's going on right now.

Add on top that Samsung have a new range coming out called 'Beautiful Performance', and they have pretty girls playing keepy up.

So, yeah. It has relevence.
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Old 13th June 2008, 1:56pm   #5
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Re: Samsung Viral Ad

i'm still not sure what they are selling, but i want one!
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Old 13th June 2008, 1:58pm   #6
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Re: Samsung Viral Ad

So they're wanting to sell TVs to people who are clued up on football? I don't think it's a particularly good marketing strategy.
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Old 13th June 2008, 2:19pm   #7
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Re: Samsung Viral Ad

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Originally Posted by Exit_W0unds View Post
So they're wanting to sell TVs to people who are clued up on football? I don't think it's a particularly good marketing strategy.
I'd imagine they're going for that crazy angle that people who like football tend to watch it on television if they're not at the game.

It's why Sky spend billions buying up the rights to the English Premiership and Champions League, and why the BBC and ITV fight over the rights to the best games for the current European Championships.

I'm no marketing genius, mind. (Although Al, who's not increadibly vocal about his football realised that it was targeted to football fans, with the Euros that Samsung sponsor in mind, and put it in a sub-forum of football. So it must've worked a bit.)
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Old 13th June 2008, 2:23pm   #8
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Re: Samsung Viral Ad

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So they're wanting to sell TVs to people who are clued up on football? I don't think it's a particularly good marketing strategy.
I'll phone Samsung and tell them.
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Old 13th June 2008, 2:29pm   #9
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Re: Samsung Viral Ad

Quote:
Originally Posted by Stew View Post
I'd imagine they're going for that crazy angle that people who like football tend to watch it on television if they're not at the game.

It's why Sky spend billions buying up the rights to the English Premiership and Champions League, and why the BBC and ITV fight over the rights to the best games for the current European Championships.

I'm no marketing genius, mind. (Although Al, who's not increadibly vocal about his football realised that it was targeted to football fans, with the Euros that Samsung sponsor in mind, and put it in a sub-forum of football. So it must've worked a bit.)
So they are marketing it to football fans then, just like I said. The point I'm trying to make is that marketing a product which used in almost every household in the UK towards one specific group isn't necesarily the best idea.
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Old 13th June 2008, 2:31pm   #10
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Re: Samsung Viral Ad

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Originally Posted by Exit_W0unds View Post
So they are marketing it to football fans then, just like I said. The point I'm trying to make is that marketing a product which used in almost every household in the UK towards one specific group isn't necesarily the best idea.
I dunno, every woman uses fanny pads but Tampax market theirs to the good looking ones that rollerskate.
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Old 13th June 2008, 2:31pm   #11
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Re: Samsung Viral Ad

Quote:
Originally Posted by Exit_W0unds View Post
The point I'm trying to make is that marketing a product which used in almost every household in the UK towards one specific group isn't necesarily the best idea.
Football fans aren't one specific group though... There are football fans nationwide and most likely in the vast majority of UK households lives at least someone with a passing interest in the beautiful game.
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Old 13th June 2008, 2:34pm   #12
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Re: Samsung Viral Ad

Quote:
Originally Posted by Zippy View Post
I dunno, every woman uses fanny pads
No they don't :/
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but Tampax market theirs to the good looking ones that rollerskate.
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Old 13th June 2008, 2:38pm   #13
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Re: Samsung Viral Ad

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No they don't :/
Ach, you know what I meant!
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Old 13th June 2008, 2:51pm   #14
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Re: Samsung Viral Ad

All guys watch football really, the intellectual ones just lie about it.
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Old 15th June 2008, 6:53pm   #15
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Re: Samsung Viral Ad

Not only is she rank in the vid, but she clearly isn't actually doing the tricks.

Why not get one of the hotter ladies players who can actually do it?
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